PORTFOLIO > LOGO & BRANDING DESIGN
Branding & logo design work
A selection of branding designs, from simple logos to entire systems and brand books. Any illustration work is done by me as well.
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Design of the "From the maker of Bach Rescue" logo lockup (secondary horizontal version) for global use by this wellness rand.
Design of the "From the maker of Bach Rescue" logo lockup (primary version) for global use by this wellness rand.
Design of Wepecket Island Record label logo and branding. Wepecket records and markets folks music and is based in New England. Design and illustration by Paula Frederick.
Qinex logo I designed for this semiconductor business largely doing business in China. I headed up the company naming team. The name relies heavily on "Qi", which is important culturally.
Logos for a historical theater in Ann Arbor (colloquially referred to by locals as “A squared”). These were the two final designs. They went with the top. Part of a larger brand portfolio I designed for Ann Arbor Civic Theatre. Design and illustration by Paula Frederick.
Letterhead and flyer backgrounds for the historical Ann Arbor Civic Theatre (colloquially referred to by locals as “A squared”). Printed in one Pantone color, without bleeds, to save on printing costs. Part of the larger branding system and logo work logo I did for them. Design and illustration by Paula Frederick. Actual size: 8.5” x 11” each.
Logo created for Fry Communications' interactive publishing arm, Trifecta. Part of a large overreaching branding system I designed. Design and illustration by Paula Frederick.
Branding guideline book as created for the brand system I designed for Trifecta. Design and illustration by Paula Frederick.
Logo redesign for Seattle Community Network. The final needed to limit itself to one color, for print ease. Design and illustration by Paula Frederick.
The Dodworth Saxhorn Band played in Ken Burns' 10-part documentary "Baseball." This performance group needed an old fashioned logo featuring the historical (and real) saxhorn instrument. (The figure in the logo is using it correctly.) For historical accuracy, the logo is usually seen in black and white. Design and illustration by Paula Frederick.
Part of a global brand system I created for Sensata Technologies, designed to unify their departments worldwide.
Logo design for an automotive service, Fast Forward Enterprises. Design and illustration by Paula Frederick.
Logo draft design for an automotive service, Fast Forward Enterprises. Design and illustration by Paula Frederick.
Logo design for Sealed With Love, a company making unique art gifts of jewelry and clothing accessories. It is based on the owners distinctive writing. Design and illustration by Paula Frederick.
Personal logo for an angel intuitive based in Tennessee.
Logo design, a typographic treatment for the open source company Lexpar.
Meeting House Training Sessions logo created for Sensata Technologies. Design and illustration by Paula Frederick.
Two concept designs for a revamped logo for the American Association of Homeopathic Pharmacists (AAHP). One is based on an illustration element, the other is purely typographic. Design and illustration by Paula Frederick.
Bridging the Gap logo for Texas Instruments. Design and illustration by Paula Frederick.
Tree-Berry Farm logo, a local blueberry and Christmas tree farm, depending on season. near me. Design and illustration by Paula Frederick.
Logo designed for Valley Brook Fine Homes home construction company. Design and illustration by Paula Frederick.
EarHead logo for a musician. Design and illustration by Paula Frederick.
NextGen logo designed for Sensata's internal IT initiative.
Logo variations I designed and illustrated for Heaven On Earth. Design and illustration by Paula Frederick.
Primary logo for an artist of Irish instruments, especially uilleann pipes. Design and illustration by Paula Frederick.
Logo (secondary horizontal) for an artist of Irish instruments, especially uilleann pipes. Design and illustration by Paula Frederick.
Automotive detailing logo for N-Motion.
BPOSitive, an internal Sensata Technologies initiative. BPOS stands for something but I forget what.
Daily Deals logo for a discount online shop.
Logo variations created for Connections for Healing, an angel intuitive.
Logo for marketing agency, The Market Message Co. 1 color.